Portfolio
I help businesses build systems that work and visuals that communicate. Operations, digital marketing and creative direction for brands that value clarity and beauty.
I bring a blend of operational strategy and visual storytelling helping small businesses organize their backend, strengthen their brand presence, and create thoughtful experiences both online and in-store.
I help ideas come together with intention.
Areas of Experience:
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I bring structure and clarity to growing businesses by designing and implementing operational systems that support both teams, leadership and customers.
Slack, Google Suite, SOPs, Hiring Processes
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With a strong visual eye, I help brands communicate clearly through thoughtful design and presentation while creating expectations to train team members.
Lead Visual Merchandising, Graphic & Web Design, Canva, Shopify, eBooks
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From messaging and content planning to campaign execution and brand consistency, my focus is on helping businesses show up clearly and confidently.
Later, Canva, Klaviyo, MailChimp, Instagram
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With experience leading 25+ team members, I regularly mentor and develop emerging leaders, guide meetings, bring clarity and support decision making and team culture.
Creative Portfolio
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01
Come Tend the Soil of My Heart
Inspired by early spring and the quiet work of renewal, this window display was rooted in the imagery of tending soil. -
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02
Visual Merchandising
I led ongoing execution of visual merchandising across the shop overseeing the full lifecycle of each display. -
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03
Food Styling & Photography
As the brand evolved its packaging and seasonal offerings, there was a need for cohesive product photography.
